Product Designer

Resumé

Resumé

Katie Haynes

Product Designer

📍 Minneapolis, MN - remote-friendly
📩 haynes.kathleenw@gmail.com
🔗 www.linkedin.com/in/katiehaynescreative


Background

I have been working in UX for 4 years in Enterprise technology, retail, and B2B startups. Before pivoting to UX I worked as a professional creative and within the service industry, developing a unique perspective on empathetic experience-building rooted in curiosity.


Experience

Target, Minneapolis, MN - SENIOR PRODUCT DESIGNER
August 2021 - current

  • Supporting Enterprise products in 3 core areas of the item data lifecycle - item data acquisition, pricing & promotions, and space & presentation

  • Leading projects through discovery, redesign, testing, development, and delivery

  • Contributing numerous patterns to Canvas, Target’s Enterprise design system

  • Organizing & facilitating design sprints across 4 product teams to solve problems that impact the end guest experience on Target.com and in stores

  • Planning, roadmapping, executing, and prioritizing work within the Price & Promotions space for Target Enterprise

  • Contributing to UX team culture-building efforts such as mentorship, team onboarding, and the UX book club in addition to product space workload

 

Hectic app, Remote - UX RESEARCHER https://www.hecticapp.com/
February 2021 - April 2021

  • Contracted for 8 weeks to assist in building the Hectic mobile app, client portal, and onboarding experience

  • Conducted in-depth research on onboarding design best-practices, including academic psychological concepts, SaaS product onboarding design, and education and developmental psychology

  • Applied academic research to build concept user flows, wireframes, and design components for the onboarding journey for users of the Hectic web app

  • Refined wireframes to craft 2 distinct onboarding user flows in Figma, to be prototyped for development and user testing

  • Utilized qualitative and quantitative user research and usability testing to design client portal dashboards for multiple types of users

  • Conducted user interviews and synthesized data to create new user personas, to inform design decisions for the Hectic mobile app

Skills

Design Thinking

Product Design

User Experience Design

User Interface Design

Prototyping

User Research

Research Synthesis

UX Writing & Microcopy

Storytelling & Presenting

Agile Methodologies 

Mentorship

Tools

Figma

Miro

Jira

Trello

User Testing

Optimal Workshop

Slack


Education

The University of Minnesota, Minneapolis - BFA in Dance, Minor in French
SEPTEMBER 2010 - JUNE 2014
Dean’s List 2010-2014

General Assembly, Remote - UX Design Immersive
NOVEMBER 2020 - MARCH 2021